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    <title>crism consulting</title>
    <subtitle>no-frills solutions for the post-dot-com
      world</subtitle>
    <author email="crism@maden.org">Christopher R. Maden</author>
    <revdate date="2002-08-04"/>
    <keywords>
      <keyword>XML</keyword>
      <keyword>XSLT</keyword>
      <keyword>consulting</keyword>
      <keyword>training</keyword>
      <keyword>document management</keyword>
      <keyword>document analysis</keyword>
      <keyword>conversion services</keyword>
      <keyword>ebook</keyword>
      <keyword>OEB</keyword>
      <keyword>Open eBook</keyword>
      <keyword>markup</keyword>
      <keyword>SGML</keyword>
      <keyword>stylesheet</keyword>
      <keyword>style sheet</keyword>
      <keyword>DSSSL</keyword>
      <keyword>business-to-business</keyword>
      <keyword>B2B</keyword>
      <keyword>interprocess communication</keyword>
      <keyword>IPC</keyword>
    </keywords>
    <children>
      <child extref="cv.html" id="cv">c.v.</child>
      <child extref="pub/index.html" id="portfolio">portfolio</child>
      <child baseref="contact" id="contact">contact</child>
      <child baseref="about" id="about">about</child>
    </children>
  </pageinfo>
  <section id="who">
    <title>Who We Are</title>
    <para>crism consulting is a small consulting firm located in San
      Francisco, <acronym expansion="California" id="CA">CA</acronym>.
      The principal is Christopher R. Maden, who has <link
        extref="cv.html">seven years' experience</link> in the markup
      industry, and who has been working with <acronym
        expansion="Extensible Markup Language" id="XML">XML</acronym>
      since its inception in 1996.  We also maintain a network of
      associates to enable us to deliver any solution that meets your
      business's needs.</para>
  </section>
  <section id="what">
    <title>What We Do</title>
    <para><emphasis>We know information.</emphasis>  We develop
      solutions ranging from multimedia publishing of vast amounts of
      reference data to business-to-business communication schema;
      from aerospace technical publication delivery systems to
      sophisticated Web business portals.</para>
    <para>We bring <emphasis>a unique combination of
        expertise</emphasis> in Internet standards, human factors, and
      document management technology to bear anywhere communication
      happens.</para>
  </section>
  <section id="how">
    <title>How We Can Help</title>
    <para><emphasis>Do you have information?</emphasis>  Odds are that
      you can save money and become more efficient using it.  Cost
      centers can be streamlined, and sometimes even turned into
      profit centers.  Your information should be an asset, not a
      burden.</para>
    <para><emphasis>Do you need to communicate?</emphasis>  Whether
      you are sending information around within your organization or
      communicating with partners, customers, or vendors, taking the
      time to get things right at the beginning will have payoffs down
      the road, as well as avoiding potentially huge costs.</para>
  </section>
  <section id="why">
    <title>Why Us?</title>
    <para><emphasis>We're cheap.</emphasis>  Our main goal is to be
      able to support ourselves doing work we love.  Our base rates
      are low, and we offer discounts for advance payment, large
      contracts, repeat custom, and interesting projects.</para>
    <para><emphasis>We're mobile.</emphasis>  We are comfortable
      working with our clients remotely, but when personal contact is
      called for, we can travel on short notice, and on a shoestring.
      We relish finding interesting and out-of-the-way places to stay
      and to eat.</para>
    <para><emphasis>We're honest.</emphasis>  An information analysis
      project almost always involves significant up-front costs.  We
      won't sugarcoat the situation, and we won't sell you a bill of
      goods.  We can demonstrate what your expected costs and savings
      will be, and if the project isn't worth it to you, we'll walk
      away with no hard feelings.  Many otherwise worthwhile projects
      have foundered on post-traumatic sticker-shock, when the real
      costs turn out to be an order of magnitude higher than a
      consultant estimated; don't let this happen to you.  Oh,
      and...</para>
    <para><emphasis>We're good.</emphasis>  We work with your domain
      experts to harvest the unique knowledge that makes them valuable
      to your organization, and we can facilitate buy-in to the
      project with all the key players, without which it can't
      succeed.  Our combination of political judo and standards
      geekery can save you time and money.  <link
        baseref="contact">Call or e-mail us.</link></para>
  </section>
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